
San Benito at a glance
What makes San Benito different: San Benito, about 87% Hispanic, is the hometown of Tejano and country legend Freddy Fender and bills itself the birthplace of conjunto music, housing the Freddy Fender Museum and Conjunto Music Museum; it sits on a resaca (old Rio Grande channel) network that gives the city its distinctive waterways.
- San Benito population
- 24,861
- Cameron County Medicare
- 70,000
- MA penetration (county)
- 65%
- Spanish-speaking market
- Yes — bilingual